Customer Experience

Ethical Considerations in VoC Data Collection and AI-Driven Insights

Samita Nayak -
As AI-driven VoC programs go mainstream, however, ethical responsibility must be foremost.

Winning Customers with a Superior Digital Experience

Samita Nayak -
A great digital experience isn’t just about looking good—it’s about being fast, intuitive, and personalized.

5 Small Changes That Can Drastically Improve Your Customer Feedback

Ishani Mohanty -
Consumer reviews are a company's lifeblood.

Personalization in the Big Apple: Tailoring Customer Experiences for New York’s Diverse Population

Ishani Mohanty -
Because of the vast range of cultures, languages, and lifestyles in New York City, personalization is an effective strategy for companies trying to establish...

Customer Success in B2B vs. B2C: Tailoring Strategies for Different Markets

Ishani Mohanty -
In today’s changing company environment, maintaining growth and retaining customers depends heavily on customer success. However, B2B and B2C industries might have different approaches...

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